hey, it's brandon.

Today I work on personalization as a Senior Product Designer at Hulu.

featured case studies (specifically curated for you!)

Research into notifications and control

I created a design system for displaying and presenting information to viewers that respects their autonomy in the context of the whirlwind apps vying for their attention.

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Explicit user feedback on a content reco engine

Recommendation engines require lots of data to provide better suggestions to viewers. We developed tools to help viewers generate better recommendations and hide specific content.

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Enabling living room purchases

Hulu enables viewers to add content sources to search, browse, and watch a wide variety of content in one interface. We wanted to make it painless to augment a plan through TVs and streaming boxes.

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Modernized production workflow

My team provided UX recommendations to 30+ music brands. I designed and coded dynamic email templates for marketers, increasing our production workflow by 45% while improving accessibility for fans.

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